The phrase identifies establishments offering superior accommodation, amenities, and service within the Moroccan hospitality sector. Such places are characterized by high ratings, positive guest reviews, and often feature unique architectural designs or locations. An example would be a riad in Marrakech known for its exceptional customer service and luxurious facilities.
Identifying and patronizing such establishments is important for travelers seeking memorable and comfortable experiences. These accommodations often contribute significantly to the local economy and can play a role in preserving Moroccan culture through architecture, cuisine, and traditional practices. Historically, hospitality has been a cornerstone of Moroccan culture, influencing the development of these high-end establishments.